Have you ever walked down Via Monte Napoleone in Milan and breezed past a woman that, for some reaso
The smell is the first sense a customer will experience when coming into contact with your brand for
We all have that one favorite smell. What if someone’s favorite smell could be your brand? Mar
With today’s mass-produced and affordable perfumes, opting for a custom ambient fragrance may be c
We are all familiar with the sensation of being thrown back in time when the perfume once used by ou
The store still has a crucial role. More than before, the store is the reference “touch-point” o
Nothing is more memorable than a perfume or a smell. A scent can sneak up on you when you least expe
Buddha-Bar has incorporated a scenting project within its Monte-Carlo facility as a strategic secret
Scent is a branding and communication tool with the power to reach the hearts of your clients. Imagi
